Ad Quality Requirements

By complying with the Ad Quality Requirements, you help potential buyers and clients get a clear understanding of your offer in a convenient format.

Profile and Ad Description

The profile and ad descriptions must contain a minimum amount of information characterizing the offer so that users can make an informed decision about the transaction. Do not include:

  • Information unrelated to your offer (e.g., references to the company, third parties, or evaluations of the company and next2u services).
  • Statements that buyers may perceive as a recommendation or endorsement of your offer by the company.

Each field should contain only the information it is intended for. If certain fields are mandatory, you will not be able to post the ad without completing them.

Post information in English / French / German / Spanish. Do not write in all caps. Avoid abbreviations and acronyms.

Strictly Prohibited on next2u

next2u strictly prohibits the following content:

  • Profanity, erotic, vulgar, or offensive content, defamatory information, and any content that contradicts moral standards and business practices.
  • Statements or images that may shock, disgust, or emotionally disturb users (including scenes of violence, cruelty, and their consequences).
  • Threats, statements, or images promoting aggression, disrespect, hatred, or enmity.
  • Content that encourages or justifies illegal or anti-social actions.
  • Information (including images) that is legally prohibited from distribution.

To enhance user experience and search quality, next2u reserves the right to modify and supplement some technical parameters of ads, such as subcategories and the order of photo display.

To improve service quality, next2u may technically adapt certain parts of an ad instead of rejecting it if it violates minor formatting rules (e.g., including contact details or incorrect photo formatting).

Ad Content Requirements

Ad Type

Select the correct ad type:

  • "Selling my own item" – for personal items.
  • "Manufacturer’s product" – for sellers who produce and sell goods themselves.
  • "Product purchased for resale" – for sellers who resell goods for profit.

Title

This includes fields such as "Job Title" and "Desired Position."

The title must accurately describe the product, service, or item being advertised. It must not mislead users.

Do not include in the title:

  • Contact details.
  • Price (including original or comparative prices).
  • Words, symbols, spaces, or repeated characters to attract attention (e.g., "click here," "bargain," "cheap!!!," "jeans jeans jeans," "phooneeee").
  • Words like "gift," "present," "bonus," or "souvenir" without specifying what is offered for free.
  • Generic characteristics of the item without its actual name (e.g., "device," "electronics," "assembly," "new," "used," "for parts," "good condition").

next2u may automatically generate titles based on the ad parameters you provide.

Ad Description

This includes fields like "Job Description," "Company Description," "Work Experience," and "About Me."

The ad description should strictly contain information characterizing your offer.

You may include:

  • Delivery details.
  • Wholesale or retail purchase options.
  • Information if you represent a dispatch service or intermediary company.
  • Details on commission fees.
  • Specific discounts and bonuses (e.g., "Buy an Asus laptop and get a Genius mouse for free" or "10% student discount until January 31").
  • Warranty information.
  • Installation and setup details.
  • Information about official transaction documentation.
  • Options for test drives, try-ons, or product viewings.
  • Reservation possibilities.

Do not include:

  • Contact details (except store addresses in specific cases).
  • External links (exceptions apply for Real Estate and Jobs categories).
  • Excessive keywords and symbols for SEO purposes or to attract attention.

next2u offers an automatic description generation feature, which you should review and edit before publishing to ensure accuracy.

Price

  • The price must be a whole number in euro.
  • Indicate the exact amount you are selling for. Do not list price ranges (e.g., "200 – 350 euro").
  • If you are open to negotiation, specify this in the description, not the price field.
  • Do not select "Free" unless the item is genuinely being given away.

Photos and Videos

  • Photos and videos must be of good quality, correspond to the title and description of the ad, and convey the essence of your offer.
  • The size of each photo must not exceed 25 MB. The photo format must be .jpg, .jpeg, .gif, .png. Videos can be from 5 seconds to 3 minutes long.
  • Do not use identical product photos.
  • Post only those photos and videos that you took yourself or for which you have another legal basis.
  • If a person is depicted in a photo or video, you must be able to confirm that they have consented or have other grounds for using the image on next2u.
  • Do not add next2u interface elements or images that imitate them to photos, so as not to mislead users.
  • The following are not allowed in photos and videos:
  • offers included in the List of prohibited goods and services (including their images, readable names, references in the audio track);
  • sexualized content (e.g. explicit images not justified by the essence of the offer; images with an emphasis on intimate parts of the body; obscene images);
  • images of people with firearms;
  • information about additional terms of the transaction or requirements for buyers;
  • contact information;
  • photos (including screenshots) of personal documents, correspondence with other people;
  • words or elements that draw attention to the ad or profile (e.g. colored frames, the words "urgent", "attention", "high salary", "come on", collages, the components of which are not related to the product, etc.);
  • information about a price reduction (e.g. a new price next to a crossed-out old price, the words "sale", "discount", "promotion", "cheap", etc.). An additional list of words or elements that attract attention is provided in the "Auto" category;
  • the words "Guarantee", "Review", "Installment", "Buy-out", "Buy-up", "Trade-in" and other similar words, the seller's brand name;
  • watermarks, logos or other elements of other Internet resources or brands, names of organizations, names.
  • The ad subject must be the main element of the photo.
  • Use an image of the product as the first photo. The first photo to be uploaded in the resume must be the photo of the applicant or the car that the applicant intends to use for work. Images with examples of the applicant's work can be uploaded as subsequent photos.
  • We have the right to automatically apply next2u logos/watermarks to the photos you upload to prevent unauthorized copying of user content, and add other information provided by the functionality of the service.

Location

Specify the transaction location to improve searchability. You can manually set the address on the map. If you want to keep your exact address private, specify only the city, street, or nearest metro station.

Contacts

Place contact information only in the fields specifically designated for them. This means that contact information should not be indicated, for example, in the profile name or avatar, in the description or in photos in the ad.

Contact information includes, among other things, links to your profiles on other services, names of groups and channels on social networks, names of other websites or links to them, QR codes, as well as information on how to find you on other resources.

Indicate a current phone number by which buyers can contact you.

It is prohibited to indicate phone numbers if the cost of calls to such numbers exceeds the standard operator tariff for outgoing calls.

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